Rhetor

The rhetor is the speaker or writer who creates rhetoric. The term rhetor dates back to the ancient Greeks to whom it also meant a teacher of rhetoric [1].

The Role of the Rhetor in Bitzer's Model
In Lloyd Bitzer 's theory of the rhetorical situation, the rhetor is one who creates rhetoric in response to a rhetorical exigence [2].



The Role of the Rhetor in Other Models
In other models of the rhetorical situation, most notably that of Richard Vatz, the rhetor is less reactive and more proactive.